starbuck

    COMPANY NAME, WEBSITE, and INDUSTRYState the company name, website address, and industry.BACKGROUND and HISTORYBriefly describe the company in the case analysis. What is their primary business, who were the officers or key players described in the case study? If the case study company is currently in business, list the companys current CEO, total sales, and profit or loss for the last year where data is available. Identify key events or phases in the companys history. Describe the performance of this company in the industry. ANALYSIS VIA PORTERS FIVE FORCES MODELAnalyze the competitive environment by listing the threat of new entrants, the bargaining power of buyers, the bargaining power of suppliers, the threat of substitute products and services, and the intensity of rivalry among competitors in the industry (Chapter 2). Summarize your key points in a figure. (25 points)STRATEGY USEDHow does this company create and sustain a competitive advantage? What strategy from the readings was undertaken by this company? Were they successful? Can all companies use this strategy? How is the strategy affected by the life cycle in the industry?

    Specific STRATEGY(S) Choose two specific strategies from this list.Related DiversificationAchieving Competitive AdvantageEntry ModeEntrepreneurial StrategyCreating Ambidextrous Organization DesignsLeadership

    Apply them in detail to the organization. Be sure to think strategically and show the results clearly. Use the strategy as a sub-header for each section so it is clear what is being applied. (25 points)COURSE OF ACTION RECOMMENDEDIf you were in a position to advise this company, what strategy would you recommend to sustain competitive advantage and achieve future growth? Be specific and list the steps the company should take for successful implementation of your course of action. (5 points)OPINIONWhat do you think of this case study? Describe what you believe are the lessons learned from this case. (5 points)REFERENCESWhen you have completed the paper using the above sections, insert a page break and have a separate reference page. The references should be listed in accordance with the APA guidelines as shown in the tutorial. (5 points)

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