Marketing Mix

    Select one element of the Marketing mix and discuss how marketing research could help that area.  Be specific in your recommendations.

     

    Essay should be a minimum of 250 words in APA format with references.

     

     

     

    •  research from academically reviewed journal articles.

     

    • Validate an idea with your own experience and additional research.

     

    • Expand on contrasting perspectives based on readings and evidence.

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