Environmental scan for an UK organisation of your choice
Produce an environmental scan for an UK organisation of your choice. The organisation must have cross-border business relationships with an EU country.
Requirements:
Your analysis should contain the following:
– Some context; the organisation's recent history, its objectives and structure, its products/services, etc.
– The relationships with an EU country must be specified and briefly explained.
– A PESTLE analysis examining how each of the elements of the external business environment has had an impact on the organisation.
– A critical examination of one element in the external business environment which you consider likely to have the greatest potential impact on the organisation in the near future.